The YADAM Foundation is a non-profit charitable organization established in May 2024 by H.E. Demeke Mekonnen, former Deputy Prime Minister of the Federal Democratic Republic of Ethiopia (FDRE), and African Nutrition Champion. It’s officially registered by Ethiopia’s Authority for Civil Society Organizations (ACSO) under Registration Number 7260 in compliance with Proclamation No. 1113/2019, Article 21. The YADAM Foundation was established with a transformative vision to tackle malnutrition by harnessing best practices centering on Ethiopia and scaling up across Africa […]
YADAM Foundation implements a nutrition advocacy and technical assistance program with UNICEF Ethiopia, supporting the national transition of maternal antenatal supplementation from Iron and Folic Acid (IFA) to Multiple Micronutrient Supplements (MMS), in line with WHO’s updated antenatal care guidance.
A successful transition requires a functioning commodity market — reliable supply, efficient procurement, and effective demand generation — collectively known as “market shaping.”
This role emphasizes costing, investment cases, and equity analysis to justify increased domestic investment in reducing child food poverty, within the context of Ethiopia’s Food and Nutrition Strategy (2021), N4G commitments, SDGs, the Food Systems Transformation Agenda, the Seqota Declaration, and the Ten-Year Development Plan (2021–2030).
YADAM Foundation is seeking an experienced Market Shaping Strategy Consultant to design a comprehensive, costed MMS market shaping and marketing strategy and lead its early-stage implementation, delivering measurable improvements in MMS availability, affordability, provider engagement, and consumer uptake.
• Map and assess the MMS/IFA supply landscape, including manufacturers, procurement channels, pricing, and EFDA quality-assurance processes
• Assess consumer awareness, demand, and barriers to MMS uptake and adherence in pilot woredas
• Design a costed market shaping strategy addressing both supply-side (forecasting, procurement, pricing, quality) and demand-side (provider engagement, behavior-change communication) constraints
• Identify opportunities for donor funding, government matching funds, blended finance, and public–private partnerships
• Facilitate validation of the strategy with YADAM leadership, UNICEF, and government counterparts (MoH, EFDA, EPSS)
• Lead early implementation, including piloting a demand-generation approach in one or more regions and building YADAM staff capacity to sustain it
• Perform any other duties as reasonably assigned by the CEO/Programmed Manager in support of project and organizational objectives
KEY DELIVERABLES
• Inception report and workplan
• MMS supply and demand landscape assessment report
• Validated MMS Market Shaping Strategy (costed roadmap and monitoring indicators)
• Provider and community communication materials for pilot roll-out
• Pilot marketing/demand-generation roll-out and final report with lessons learned
• Over all report
• Master’s degree in public health, nutrition, health economics, marketing, or a related field
• 7–10 years of relevant experience, including health commodity market shaping, supply chain strengthening, or nutrition/health product marketing
• Familiarity with MMS/IFA and global market shaping approaches (e.g. UNICEF Supply Division, Nutrition International, Micronutrient Forum)
• Working knowledge of Ethiopia’s health commodity supply system (EPSS) and product regulation (EFDA) strongly preferred
• Demonstrated experience designing demand-generation, behavior-change, or social marketing approaches for health products
• Proven track record of leading implementation, not only strategy design
• Please attach a copy of your valid consultancy service license, if applicable
YADAM Foundation is an Ethiopian non-profit delivering nutrition intervention in partnership with government, donors, and communities. As part of its strategy to strengthen financial sustainability and reduce dependency on restricted donor funding, YADAM has identified social enterprise development — unrestricted, mission-aligned income through fee-based services, social-impact products, or income-generating ventures — as a priority growth area.
YADAM Foundation is seeking an experienced Social Enterprise Strategy Consultant to design a costed and actionable social enterprise strategy and lead its early implementation, diversifying YADAM’s income base without compromising its core nutrition mandate.
• Assess YADAM’s existing assets, capabilities, networks, and market opportunities relevant to social enterprise development
• Identify and shortlist priority social enterprise concepts, with feasibility and risk screening for each
• Design the Social Enterprise Strategy, including business model, governance and financial structuring, 3-year financial projections, and a risk matrix
• Facilitate internal validation and approval with the Senior Management Team and the Board
• Lead the operational set-up and piloting of at least one priority income-generating venture, including financial controls in coordination with Finance
• Build the capacity of designated YADAM staff to sustain the enterprise beyond the consultancy period
• Inception report and work plan
• Diagnostic and market/landscape assessment report
• Board-approved Social Enterprise Strategy and implementation plan
• Operational tools (costing/pricing framework, business plan template, monitoring indicators)
• Final handover report and transition plan
• Master’s degree (or equivalent professional experience) in Economics, Social Entrepreneurship, Development Studies, Finance, or a related field
• 7–10 years of relevant experience designing and/or launching social enterprises, income-generating activities, or commercial ventures
• Strong understanding of business modeling, financial projections, and costing/pricing for social-impact ventures
• Familiarity with the Ethiopian non-profit regulatory environment and the East African social enterprise landscape
• Prior experience advising NGOs or mission-driven organizations in food systems/nutrition strongly preferred
• Proven track record of leading implementation, not only strategy design
• Please attach a copy of your valid consultancy service license, if applicable
Interested and qualified candidates should submit the following documents to: mohammedsualih480@gmail.com, mahlet.d@yadamfoundation.org by up to September 12, 2026 quoting the position title in the subject line:
Only shortlisted candidates will be contacted.
YADAM Foundation is an equal opportunity employer and encourages applications from qualified candidates of all backgrounds. Only shortlisted candidates will be contacted.
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