Social Media & Digital Campaign Specialist at Mary Joy Ethiopia

Mary Joy Ethiopia

• Position: Social Media & Digital Campaign Specialist

About the Role

Mary Joy Ethiopia is seeking a dynamic and results-driven Social Media & Digital Campaign Specialist to lead our online engagement strategy. The ideal candidate will have proven experience in designing and executing impactful digital campaigns, boosting social media visibility, and growing subscriber bases across platforms.

Key Responsibilities

• Develop and implement targeted digital campaigns to promote Mary Joy’s initiatives and fundraising efforts
• Manage and grow Mary Joy’s presence across Facebook, Instagram, TikTok, LinkedIn, and YouTube
• Create engaging content (graphics, videos, stories) aligned with our mission and audience
• Monitor analytics and optimize performance through strategic boosting and audience targeting
• Collaborate with internal teams to align messaging and campaign goals
• Provide monthly performance reports and recommendations for growth

Required Qualifications

• Minimum 3 years of experience in social media management and digital campaigning
• Demonstrated success in increasing followers, engagement, and reach
• Proficiency in tools like Meta Business Suite, Canva, Google Ads, Mailchimp, and analytics dashboards
• Strong storytelling and content creation skills
• Experience working with nonprofit or community-based organizations is a plus