Location: Addis Ababa, Ethiopia

Organization: BBC Media Action

Deadline: 06 November 2025

Job Description

Job Title: Senior Digital Media Producer

Reports to: Project Lead

Duration Three months; can be extended

Term of contract: Freelance (2.5 days a week)

Contract: local terms and conditions. Only Ethiopian Nationals or those legally able to work in Ethiopia are eligible to apply.

Overall Purpose of the Job

Under the direct supervision of the project lead, you will be responsible for the day-to-day management of our online platforms, ensuring that the range of contents we produce are engaging, and entertaining, without compromising BBC editorial values as well as project objectives.

As the person responsible for the everyday management of social media outputs, you will be expected to be up-to-speed with the latest digital trends and technology.

Key Responsibilities

  • Take responsibility for managing all BBC Media Action Ethiopia’s social media accounts
  • Monitor insights and use the data to understand current trends and audience information needs
  • Originate and re-purpose BBC Media Action content for the various social media outputs
  • Edit, publish and share engaging content (videos, still and motion graphics) across platforms
  • Communicate with online audiences and respond to messages and queries
  • Deputizing where appropriate for senior team members
  • To comply with the BBC’s policies and to apply the principles when carrying out the role
  • To comply with all relevant BBC safety rules, procedures and guidelines

Key competencies

The following competencies (behaviors and characteristics) have been identified as key to success in the job. Successful candidates are expected to demonstrate these competencies.

  • Creative Thinking – able to come up with creative ideas and turn them into compelling and high impact contents. Respectful and collaborative approach to creative ideas of colleagues
  • Planning and organization – able to think ahead in order to establish efficient and appropriate course of action for self and others. Ability to prioritize, taking into account all the relevant issues and factors, such as deadlines, staffing and resources
  • Teamwork – able to build and maintain effective working relationships with a range of people, as opposed to working separately or competitively
  • Resilience – can manage emotions in the face of pressure, setbacks or when dealing with provocative situations. Demonstrates an approach to work that is characterized by commitment, motivation and energy.
  • Flexibility – able to adapt and work effectively in a variety of situations, individuals or groups. Able to understand and appreciate different and opposing perspectives on an issue, to adapt an approach as the requirements of a situation change, and to change or easily accept changes in one’s own organization or job requirements
  • Time and Stress Management – good time management and ability to prioritize a heavy workload under pressure
  • Self-development – able to identify and apply opportunities for learning and development

About You

Job Requirement

  • Relevant educational qualification in media studies, journalism, marketing, communication or related fields at least three years of content creation and social media management
  • Proven record of growing online audiences, especially on social media
  • Working knowledge of creative tools and applications such as Adobe Creative Cloud
  • Experience working with social media business tools and a good understanding of their analytics and algorithms
  • Passionate about creating engaging and impactful social media content for various platforms
  • Fluency in written and spoken Amharic and English is required
  • A proven record of creative storytelling for social and behaviour change communication purposes is desirable
Required Skills
  • Teamwork
  • Communication
  • Problem solving

How to Apply

Is this something you want to do? Send your CV with a cover letter to: info@et.bbcmediaaction.org, Use the job title in the subject and do get in touch if you have any questions. Sorry, we do not accept hardcopy or hand-delivered applications. You have until 06/11/2025 to apply.

Safeguarding

This role may involve working with media partners and volunteers, as well as with vulnerable youth and adult populations. As such, the role will absolutely require effective working knowledge of safeguarding policies and procedures in relation to protection of children and vulnerable adults. For the successful candidate, mandatory training will be provided on BBC Media Action’s safeguarding policy and staff code of conduct. A police background check will form part of the recruitment process. BBC Media Action operates a zero-tolerance policy concerning all forms of abuse and exploitation of vulnerable people.

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