• Brand: ECOGREEN
• Employment Type: Full-time

About the Position

Organic Liquid Fertilizer Producing P.L.C., under its ECOGREEN brand, is looking for a highly capable, proactive and results-oriented Sales & Marketing Supervisor to strengthen its commercial operations, expand market presence and drive sustainable sales growth.

We are not looking for an ordinary supervisor whose main responsibility is assigning tasks, collecting reports or monitoring daily activities. We need a hands-on commercial professional who can personally develop markets, approach and secure potential customers, negotiate business opportunities, and lead a sales team to achieve clearly defined commercial targets.

The successful candidate should have practical experience, preferably in agricultural input companies, and a strong understanding of agricultural markets, agro-dealer networks, distributors and commercial farming businesses.

This position requires someone who can combine personal selling ability with strong leadership, planning, coordination, performance management and execution skills.

Key Responsibilities

1. Direct Sales and Business Development

•        Identify, approach, develop and manage potential agro-dealers, distributors, commercial farmers and strategic customers.

•        Personally engage with potential customers, negotiate business opportunities and convert prospects into active customers.

•        Develop and maintain strong business relationships with existing and prospective customers.

•        Identify new market opportunities and expand the company’s customer and distribution networks.

•        Develop practical strategies to increase product sales, market penetration and customer retention.

2. Sales Planning and Target Achievement

•        Develop practical sales and marketing plans aligned with the company’s commercial objectives.

•        Establish clear, measurable sales targets for individual team members and the overall sales team.

•        Take direct responsibility for achieving assigned personal and team sales targets.

•        Translate monthly and quarterly targets into actionable sales activities, customer acquisition plans and market coverage schedules.

•        Monitor sales performance against agreed targets and take timely corrective action when results fall below expectations.

3. Sales Team Leadership and Performance Management

•        Lead, organize, coordinate and manage the sales team to ensure effective execution of approved sales plans.

•        Assign clear responsibilities, customer portfolios, geographical coverage and individual sales targets.

•        Regularly monitor, evaluate and assess the performance of each team member.

•        Identify performance gaps, provide practical guidance and ensure accountability for agreed results.

•        Build a disciplined, motivated and results-oriented sales team.

•        Coach and support sales representatives to improve their selling, negotiation and customer management capabilities.

4. Market Development and Marketing Activities

•        Develop and implement practical market development and promotional activities.

•        Strengthen the company’s presence among agricultural input dealers, distributors and commercial farming businesses.

•        Organize customer visits, product presentations, field demonstrations and market engagement activities in coordination with relevant technical teams.

•        Gather market intelligence on customer needs, competitors, pricing, market trends and emerging business opportunities.

•        Provide management with practical recommendations for improving market positioning and commercial performance.

5. Reporting and Commercial Accountability

•        Prepare regular sales plans, forecasts and performance reports.

•        Track actual sales against individual, team and departmental targets.

•        Monitor customer acquisition, active agro-dealers, commercial farm accounts, sales conversion and market coverage.

•        Identify challenges affecting sales performance and recommend practical solutions.

•        Maintain accurate customer and sales information and ensure proper use of the company’s reporting and ERP systems.

•        Ensure timely follow-up on customer orders, outstanding payments and commercial commitments in coordination with relevant departments.

Mandatory Qualifications and Experience

•        A bachelor’s degree in Marketing, Business Management, Agribusiness, Agricultural Economics or a related field.

•        Practical working experience in agricultural input companies is highly preferred.

•        Demonstrated experience in selling and marketing agricultural inputs and developing agricultural markets.

•        Proven experience working with agro-dealers, distributors, commercial farmers or other agricultural business customers.

•        Demonstrated ability to achieve sales targets, acquire new customers and develop sustainable business relationships.

•        Practical experience leading and managing a sales team, including target setting, planning, coordination, monitoring, controlling and performance evaluation.

•        Strong communication, negotiation, presentation and customer relationship management skills.

•        Good planning, organizing, analytical and problem-solving abilities.

•        Ability to work independently, take initiative and deliver measurable results.

Personal and Professional Competencies

The ideal candidate must be:

•        Highly proactive, commercially minded and results-oriented.

•        A strong communicator and confident business negotiator.

•        A hands-on sales professional who leads by example.

•        Capable of independently identifying and developing business opportunities.

•        Strong in team leadership, planning, coordination and performance control.

•        Disciplined, accountable and committed to achieving targets.

•        Comfortable working in the field and engaging directly with agricultural customers.

•        Able to make decisions, solve practical problems and take ownership of results.

Performance Expectations

The successful candidate will be evaluated based on measurable commercial results, including:

1.       Achievement of assigned individual and team sales targets.

2.       Number and quality of new agro-dealers and distributors developed.

3.       Acquisition and development of commercial farming customers.

4.       Growth in sales volume and market coverage.

5.       Sales-team productivity and target achievement.

6.       Quality of sales planning, reporting and performance management.

7.       Customer retention and development of sustainable business relationships.

Important Notice to Applicants

This is a demanding, performance-oriented commercial position. We are looking for a capable professional with proven practical experience, strong commercial judgment and the ability to personally drive sales while leading a team.

Candidates without relevant practical experience and those who do not meet the stated qualifications and experience requirements should not apply.

We are not looking for a conventional supervisor. We are looking for someone who can sell, develop markets, lead people, manage performance and deliver measurable business results.

How to Apply

Interested and qualified applicants should submit:

•        Updated Curriculum Vitae (CV).

•        Motivation letter explaining relevant practical experience and suitability for the position.

•        Copies of educational credentials and relevant professional certificates.

•        Supporting documents demonstrating relevant work experience and achievements.

Application Period: November 12–30, 2026 (inclusive).

Email: ecogreenagr@gmail.com / organicliquid@yahoo.com

Office Telephone: +251 011 618 7421

Recruitment Portal Website: >>https://erp.ecogreen.et/jobs

 

Applicants are encouraged to highlight their actual sales achievements, agricultural input industry experience, customer acquisition record, agro-dealer network development and experience managing sales teams.

Only candidates who meet the stated requirements will be considered.

ORGANIC LIQUID FERTILIZER PRODUCING P.L.C.

ECOGREEN – Regenerating Soil. Strengthening Agriculture. Building the Future