Public Relations Officer | Addis Ababa

Good Neighbors Ethiopia (GNE) is a humanitarian, non-governmental organization that has been implementing child sponsorship and community development programs in Ethiopia for the past 27 years, since 1997. GNE is a Korea-based organization re-registered in Ethiopia as a charity organization with Certificate No. 1135 and operates in accordance with the rules and regulations of the Agency for Civil Society Organizations.

GNE is committed to improving the lives of marginalized communities through initiatives in child protection, education, basic health services, income-generating activities (IGAs), humanitarian and emergency response, livelihood support for refugees and host communities, as well as climate and environmental programs.

Currently, GNE operates in eight regions and one city administration, including Oromia, Amhara, Tigray, Benishangul-Gumuz, Somali, Sidama, South Ethiopia, and Central Ethiopia regions, as well as the Addis Ababa City Administration.

Good Neighbors Ethiopia is seeking a well-qualified individual to join our team and contribute to the effective management of public relations and related activities within the organization.

• Job Position: Public Relation (PR) officer
• Reports to: General Manager
• Term of Employment: one (1) year with possibilities of extension subject to performance result of the candidate.
• Duty Station(s): Addis Ababa with frequent travel to the field.
• Required Number: One (1)
• Salary & Benefits: as per the scale of the organization

Overview of the position

As a member of the Administration team, PR Officer shall provide technical support to the program operational projects of GNE in the areas of beneficiary’s interview for Case story development plan and develop Public Relation and communication strategies for branding and networking with individuals and organizations.

Key Responsibilities:

• Develop Organization’s Public Relation and communication strategies.
• Case story Interview & Reporting
• Field visit to project site and conduct GNE beneficiaries’ interview and prepare a report on monthly basis.
• Manage GNE annual report publication using Microsoft publisher, Canvas and others.
• Contribute on GNE annual report compiling and manage publication
• Facebook and other SNS Management (Article drafting)
• Follow up organization’s face book page and submit report to immediate supervisor.
• Global Youth Network (GYN) management
• Handle the global youth network workshop with scheduled time frame.
• Guest / Visitor Protocol (inc. Visa issue)
• Facilitate special guest or visitors by making them to sign safeguarding pledge if they have plan to go project field office.
• GNE Brand guideline Management (Review of Publication Contents)
• Representation of the organization when assigned for media companies or any communication issues.
• Publish quarterly report of the organization.
• Develop Public relation data protection policy.
• Keep confidential PR related documents of the organization in the soft copy.
• Perform other duties as assigned by immediate supervisor.

Key Responsibilities:

• Develop and implement public relations strategies to enhance the organization’s visibility and reputation.
• Manage media relations by building and maintaining relationships with journalists and media outlets.
• Create compelling content for press releases, articles, and social media platforms that align with the organization’s goals.
• Monitor media coverage and prepare reports on media activities and public perception.
• Coordinate and promote events, press conferences, and community outreach initiatives.
• Manage the organization’s social media presence, ensuring timely and relevant content.
• Assist in crisis communication planning and response to protect the organization’s image.
• Conduct research to identify emerging trends and issues relevant to the organization’s stakeholders.
• Collaborate with internal teams to ensure consistent messaging across all communication channels.
• Evaluate the effectiveness of public relations campaigns and adjust strategies based on feedback and outcomes.

Required Skills:

• Bachelor of Art (BA) or Masters in Journalism and communication, Media studies,
• Minimum of 3 years relevant experience on the same position.
• The position demand high computer or IT skill; thus, the applicant must have a well relationship with computer knowledge and applications.
• Experiences in an NGO setting as Public Relation officer, Communication & Networking officer are an asset.
• Have rich experience in development of Standard communication or PR items used for the advocacy of organization’s project activities on timely manner.
• Demonstrate strong media relations capabilities to effectively engage with journalists and influencers.
• Exhibit excellent communication skills, both written and verbal, to convey messages clearly.
• Utilize social media and digital communication tools to enhance outreach and engagement.
• Create high-quality content that resonates with target audiences and promotes organizational objectives.
• Analyze media trends and public sentiment to inform strategic communication decisions.
• Organize and manage multiple projects and deadlines effectively.
• Adapt communication styles to suit diverse audiences and platforms.
• Develop persuasive messaging that aligns with the organization’s mission and values.
• Implement innovative digital strategies to increase audience engagement.
• Foster collaborative relationships across various departments to support unified communication efforts.

Desired Skills:

• Deliver engaging public presentations that effectively represent the organization.
• Facilitate training sessions to enhance public speaking and communication skills among team members.
• Exhibit strong leadership qualities to guide communication initiatives and mentor junior staff.
• Encourage team collaboration and foster a positive work environment through effective communication.
• Demonstrate adaptability and resilience in managing communication challenges and opportunities.